Florida Citrus Sports (Website) is back with its annual Cheez-It Bowl at Camping World Stadium on December 29 and its Cheez-It Citrus Bowl on January 2.

The college football event

This year, fans and conference athletes will have the chance to spend the night before the games in Cheez-It-flavored hotel rooms, that will be decked out in the company’s red and yellow branding.

Cheez-It® wants football players and fans to wake up ‘feelin’ the cheeziest’ at this season’s cheez-it bowl and new cheez-it citrus bowl

For years we’ve created absurdly satisfying game day experiences for fans, but this year we’re bringing the over-the-top excitement only Cheez-It can give directly to players,” said Erin Storm, brand senior director for Cheez-It. “By offering the cheeziest players the full Cheez-It experience via our first-ever NIL deal, we hope to take team spirit to the next level and give them a one-of-a-kind stay before a one-of-a-kind matchup.”

Hilton Orlando will be the hotel partner for the rooms. Fans can also get the chance to spend the night inside Camping World Stadium in a pop-up version of the themed hotel rooms, that will be installed on the green. The prize package comes with the opportunity to watch the Cheez-It Bowl game from the Cheez-It “Feelin’ the Cheeziest” on-field suites in the endzone.

“We are excited to offer select fans the once-in-a-lifetime opportunity to spend the night in Camping World Stadium before game day, a place that has hosted so many meaningful Cheez-It moments,” said Storm. “Lucky fans will experience the Cheez-It Bowl magic from the moment they wake up – ensuring they’re ready to bring next-level game day energy right from the endzone.”

Click HERE for more information.

Brendan O'Connor

Editor in Chief of Bungalower.com

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