“The media” often refers to the news or entertainment media. But even an idea can be a medium – an idea, for instance, of a sunny paradise where any plant will grow, any idea will succeed, or any dream can be realized. Through real estate ads, citrus-crate labels, souvenirs, and shuttle launches, the idea of Florida has moved people to travel, to invest, to relax, and to persevere. In this program, historian Adam Ware looks at the varied ways the Sunshine State operates in American feeling and memory, from “the Italy of America” to “Florida Man.” He’ll discuss the materials that evoke and invent our image of Florida and the pioneers and entrepreneurs who mobilized the concept of Florida to change the course of the state’s history.
Adam Ware is the Orange County Regional History Center’s research librarian, managing the use of all published materials and overseeing the oral history collection. He has a doctorate in Religion from Florida State University with emphases in 20th-century American religion, media history, and museum studies.
Named in honor of the late Joseph L. Brechner, an award-winning journalist, community leader, and freedom-of-information advocate, this new series of speaker programs focuses on the media in Florida’s history. All programs take place from 6 to 7:30 p.m. at the Orlando Public Library (Albertson Room, 3rd Floor) and are free.
Sponsored in part by the State of Florida, Department of State, Division of Cultural Affairs and the Florida Council on Arts and Culture.